Improve IT security and the user experience simultaneously with adaptive MFA

Why is adaptive authentication important?

Given the evolving IT threat landscape today, multi-factor authentication (MFA) has become a familiar security norm. While MFA is a well-known approach, it does not mean all organizations know how to apply it effectively. It's not enough to simply have an MFA solution in place; it's essential to develop a detailed strategy to make the best use of an MFA setup in order to render your network impenetrable. Another challenge is to implement an MFA solution that fortifies access to your IT resources but does not interfere with user productivity.

ADSelfService Plus single-handedly takes care of all your MFA needs

  • A wide range of authenticators
  • Easy and customizable deployment
  • Condition-based MFA
  • Passwordless authentication

A wide range of authenticators

ADSelfService Plus offers 20 different authentication factors for identity verification, including FIDO passkeys and biometrics.

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Easy and customizable deployment

Configure MFA for VPN, OWA, and machine logins in just a few clicks from our user-friendly console. Set up different MFA flows for different groups or departments in your organization.

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Condition-based MFA

Fine-tune the access rules for IT resources such as applications and endpoints based on a user's location, IP address, time of access, and device used.

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Passwordless authentication

Enable passwordless login for cloud and on-premises applications through SSO.

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How adaptive authentication works in ADSelfService Plus

Adaptive authentication flow

Adaptive MFA, otherwise known as risk-based MFA, provides users with authentication factors that adapt each time a user logs in depending on the calculated risk level of the user based on contextual information. Some examples of contextual information include:

  • The number of consecutive logon failures.
  • The physical location (geolocation) of the user requesting access.
  • The type of device.
  • The day of the week and the time of the day.
  • The IP address.

The authentication factors presented to the user are based on the risk level that is calculated using the above contextual factors. For instance, consider a user trying to log in to their work machine at an untimely hour while on a vacation. Since the user's geolocation and time of access are different, they are automatically prompted with additional authentication factors to prove their identity.

Sometimes, when the user's login conditions are checked and no risk is detected, the MFA process can be bypassed for the user. And sometimes, if the user's activity seems suspicious, they can also be denied access to the requested resource.

Adaptive authentication flow

ADSelfService Plus offers an enriched, user-friendly console to work with

  • Conditional access
  • Robust MFA
  • Range of MFA authenticators

Conditional access

Conditional access

Customizable rules Create your own rules based on which adaptive authentication takes place.


Configurable conditions Choose from a wide range of conditions, such as IPs, business hours, and geolocation.

Robust MFA

Advanced MFA

Customizable MFA Pick the number and type of MFA methods that your users must authenticate with to gain access to resources.


Secure self-service actions Configure MFA for user self-service activities like password resets and account unlocks.


Secure endpoints Configure MFA for endpoints, like machine, VPN, RDP, and OWA logons.

Range of MFA authenticators

Range of MFA authenticators

Ample authenticators Choose from around 20 different authenticators to verify your users' identities.

Benefits of implementing adaptive MFA with ADSelfService Plus

MFA for your entire network

Implement context-based MFA for users logging in to endpoints; cloud and on-premises applications; VPNs; and OWAs.

Easy adoption

Deploy an MFA solution that utilizes existing identity verification sources such as Face ID, Google Authenticator, or Azure AD MFA to make user adoption simple.


No worries about compromised passwords

Render compromised passwords powerless with a secondary factor of authentication. Enable passwordless authentication and get rid of all your password management troubles at once.

Simplify regulatory compliance

Make your organization meet various compliance standards including NIST SP 800-63B, PCI DSS, and HIPAA.

Prevent 99% of cyberattacks with adaptive MFA.*

Schedule a demo *Source: Microsoft

Apart from adaptive authentication, ADSelfService Plus offers

  • Enterprise single sign-on

    Allow users to access all enterprise applications with a single, secure authentication flow.

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  • Remote work enablement

    Enhance remote work with cached credential updates, secure logins, and mobile password management.

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  • Password management and security

    Simplify password management with self-service password resets and account unlocks, strong password policies, and password expiry notifications.

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  • Enterprise self-service

    Delegate profile updates and group subscriptions to end users and monitor these self-service actions with approval workflows.

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  • Powerful integrations

    Establish an efficient and secure IT environment through integration with SIEM, ITSM, and IAM tools.

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  • Zero Trust

    Create a Zero Trust environment with advanced identity verification techniques and render your networks impenetrable to threats.

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