# Bhuvaneshwari, ITSM product marketing analyst at ManageEngine (Zoho) ## Author ### Bhuvaneshwari A **Marketing analyst – ServiceDesk Plus** ![Bhuvaneshwari, ITSM marketing analyst at ManageEngine](https://cdn.manageengine.com/sites/meweb/images/service-desk/images/bhuvaneshwari-author.png) Bhuvaneshwari loves exploring ITSM’s evolving landscape and demystifying complex concepts into practical insights that help IT service desk teams deliver better services. Combining her experience in content design with a passion for mastering ITSM, she pens thought leadership articles, best-practice guides, e-books, and video scripts. Currently, she’s fascinated by how AI can transform ITSM, turning complex challenges into smarter, more intuitive solutions. Beyond content creation, she is a frequent speaker at ServiceDesk Plus Masterclasses and webinars and also drives user education programs.