May 22, 2024

Türkiye Emerges as the Third-Largest Market in Europe for ManageEngine

Company Held Its Largest User Conference in Türkiye; Hosted Over 800 Customers and Partners From the Region

Istanbul, Türkiye — May 22, 2024 — ManageEngine, a division of Zoho Corporation and a leading provider of enterprise IT management solutions, today announced that Türkiye has emerged as the third-largest market for the company in Europe. In its recent and largest user conference yet—held at Wyndham Grand Levent in Istanbul from May 21-22, 2024—the company hosted over 800 customers and partners from the region and strengthened the company's commitment towards the region.

ManageEngine's Role in Türkiye's IT Revolution

In 2023, ManageEngine registered a 25% year-on-year growth for both revenue and customers in Türkiye. This growth was driven by Vitel, the company's long-standing partner since 2006, an IT distributor offering services with Türkiye's most dynamic, open-to-development, value-added and strong brands.

ManageEngine has supported over 1,600 organizations of all sizes and verticals—especially BFSI, manufacturing, energy, and automotive—in Türkiye, playing a crucial role in the country's journey towards digital transformation. The company, which has amassed customers from the private sector in the span of two decades, will also be focussing on catering to the IT requirements of the government and governement-aided institutions in the region.

"In the past 14 years, ManageEngine has seamlessly resolved the IT challenges we encounter as we implement computer-aided designs in our automotives. Additionally, the company's expansive IT management solutions have fortified our cybersecurity posture and streamlined overall operations. This year, we are excited to explore more of ManageEngine's offerings and integrations, and entrust them to equip us with the right IT solutions to deliver better," said Mehmet Karabaşoğlu, IT manager at Otokar, Türkiye's leading land systems manufacturer.

Regardless of a dwindling economic climate, Türkiye's IT landscape is constantly evolving due to government initiatives and private sector innovation. In particular, government-led strategies such as the National Technology Initiative aim to protect the data of its residents and technologically revolutionise the country.

"Despite recent economic hardships, Türkiye has always led on technology adoption in the region. Businesses are seeking operational excellence to better serve their digital-first customers while not dropping their guard on security and compliance requirements. This User Conference is part of our commitment to increasing our presence and investment in the region, which is well-poised to leverage our technology management platform," said Rajesh Ganesan, president at ManageEngine.

Turkish businesses, like all their global counterparts, are dedicated to improving their IT infrastructure, security posture, and overall operations. Through dedicated workshops focused on technologically upskilling trusted partners and customers, ManageEngine aims to help organisations seamlessly address these requirements.

Conference Focused on Improving Digital Maturity in Turkish Enterprises

"Modern digital enterprises are starting to realise digital transformation is a continuous journey, and what sets them apart is how digitally mature they are as an organisation. ManageEngine's comprehensive range of IT management solutions, which are evolving into a platform, greatly help customers of all levels of digital maturity as they continue the pursuit of operational excellence," said Ganesan.

In his opening keynote speech, titled Digital Transformation Journey: The Pursuit of a Mature Digital Enterprise, Ganesan elaborated more on digital maturity, particularly its levels, needs and scope for the future. In congruence with this theme, Ayşe Kaptanoğlu, analyst at IDC, presented on the CIO’s Guide to Digital Maturity: Redefining Success for Future Businesses.

This two-day event marked a necessary amalgamation of industry experts, technical evangelists, and over 800 customers and partners from the region. Through keynote presentations, product demonstrations and technical workshops, attendees expanded their knowledge on IT, ManageEngine products and the IT challenges that they can mitigate.

About ManageEngine

ManageEngine is a division of Zoho Corporation that offers comprehensive on-premises and cloud-native IT and security operations management solutions for global organizations and managed service providers. Established and emerging enterprises—including nine of every 10 Fortune 100 organizations—rely on ManageEngine's real-time IT management tools to ensure the optimal performance of their IT infrastructure, including networks, servers, applications, endpoints, and more. ManageEngine has 18 data centers, 20 offices and 200+ channel partners worldwide to help organizations tightly align their business to IT. For more information, please visit the company site, follow the company blog and get connected on LinkedIn, Facebook, Instagram and X (formerly Twitter).

Media Contact:

Ahana Vissa
ManageEngine
ahana.g@zohocorp.com